The unveiling of Rosewood Phuket, the first Southeast Asia resort by super-luxury brand Rosewood Hotels & Resorts, marks a new chapter in uber high-end choices on Phuket – and is a welcome ‘antidote’ to the helter-skelter Phuket rush towards the ‘cheap ‘n cheerful’ mass market. Local residents and visitors already on the island will soon be able to experience Rosewood’s allure in one of an array of dining choices, including Ta Khai, a rustic seafood restaurant for authentic Thai dishes; Red Sauce, an stunning Italian restaurant with sweeping views over the bay; The Shack for simply prepared seafood by the pool; and Mai, a poolside lounge with a chic ambiance that elegantly transitions from day to night.